Startup Mundi Game Experience Glossary

  • Web Developer

    A professional who specializes in designing, developing, and maintaining websites and web applications.
  • Virtual Reality

    A technology that immerses users in a simulated or virtual environment through visual and auditory stimuli.
  • User Stories

    Brief descriptions of a product's functionality from the perspective of an end-user, used in agile development.
  • Usability Test

    A research method that evaluates how easily users can interact with a product or system and identifies areas for improvement.
  • UI/UX Designer

    A professional who specializes in designing the user interface (UI) and user experience (UX) of digital products.
  • System Bug

    A software or technical issue that causes unintended and undesirable behavior in a system or application.
  • Series A - Investment

    A round of funding typically provided to startups after the seed stage to support growth and expansion.
  • SEO - Search Engine Optimization

    Strategies and techniques used to improve a website's visibility and ranking in search engine results.
  • Seed Investment

    The initial capital provided to a startup in exchange for equity to help them develop and grow.
  • Scalability

    The ability of a business or system to handle increased demand, growth, or expansion without significant disruption.
  • Sales Machine

    A well-defined and efficient sales process that consistently generates revenue.
  • Sales Funnel

    A visual representation of the stages that potential customers go through before making a purchase decision.
  • Sales - Farmer

    A salesperson responsible for nurturing and maintaining relationships with existing customers.
  • Sales Dev Rep (SDR)

    A sales development representative responsible for generating leads and qualifying prospects for the sales team.
  • Sales - Closer

    A salesperson responsible for closing deals and converting leads into paying customers.
  • Retention

    The ability of a company to retain and keep customers over an extended period of time.
  • Product Roadmap

    A visual representation of a product's planned development and feature releases over time.
  • Product Owner

    A role in agile development responsible for defining and prioritizing product features and requirements.
  • Product-Market Fit

    The point at which a product meets the needs and demands of its target market, leading to successful adoption.
  • Product Features

    The specific functionalities and characteristics that a product offers to meet user needs and requirements.
  • Product Development

    The process of designing, building, and launching a new product or improving an existing one.
  • Process Automation

    The use of technology to automate repetitive and manual business processes for increased efficiency.
  • Problem and Solution

    The identification of a customer problem or need and the development of a solution to address it.
  • Price and Monetization

    Strategies and methods used to set prices and generate revenue from a product or service.
  • Predictable Revenue

    A revenue model and strategy that aims to consistently generate a predictable stream of income.
  • POC - Proof of Concept

    A small-scale demonstration or experiment to validate the feasibility of a concept or idea.
  • Pitch

    A presentation or proposal made to investors or stakeholders to secure funding or support for a business idea.
  • Outbound

    Marketing and sales activities that involve reaching out to potential customers through various channels.
  • Operations

    The activities and processes involved in the day-to-day management and functioning of a business.
  • Open Innovation

    A collaborative approach to innovation that involves external partners and stakeholders in the creative process.
  • MVP - Minimum Viable Product

    The most basic version of a product that includes essential features and is released for testing and feedback.
  • Metrics

    Quantitative measurements and data used to assess the performance and progress of a business or project.
  • Machine Learning

    A subset of artificial intelligence that enables computers to learn and make predictions from data.
  • LTV - Lifetime Value

    The total revenue a customer is expected to generate over their entire relationship with a company.
  • Lead Generation

    The process of identifying and attracting potential customers who have expressed interest in a product or service.
  • KPI

    Key Performance Indicator - A measurable metric used to evaluate the success of a business or project.
  • IoT - Internet of Things

    The network of interconnected physical devices and objects that can collect and exchange data.
  • Investor

    An individual or entity that provides financial capital to a startup or business in exchange for equity or debt.
  • Inbound

    Marketing activities that aim to attract potential customers through content and online channels.
  • Ideal Customer

    The type of customer who is most likely to benefit from and engage with a company's offerings.
  • Help Desk

    A support service that provides assistance and troubleshooting to users of a product or service.
  • Hardware Engineer

    An engineer who designs and develops hardware components and systems, often in technology products.
  • GTM - Go To Market

    The strategy and plan for bringing a product or service to market and attracting customers.
  • Growth Hacker

    A professional who focuses on creative and cost-effective strategies to achieve rapid business growth.
  • Functional Prototype

    A working model of a product that demonstrates its core functionality and features.
  • Full Stack Developer

    A developer with skills in both front-end (user interface) and back-end (server-side) development.
  • Engagement Metrics

    Measures used to assess how users interact and engage with a product, website, or content.
  • Due Diligence

    The process of investigating and evaluating a company's financial and operational health before an investment or acquisition.
  • Digital Platform

    An online or digital environment where users can interact, access services, or conduct transactions.
  • Data Scientist

    An expert in data analysis and modeling who extracts valuable insights from data to inform business decisions.
  • Data Oriented

    A business or decision-making approach that relies on data analysis and insights for informed choices.
  • Customer Success

    A department or strategy focused on ensuring customers achieve their desired outcomes with a product or service.
  • Customer Segmentation

    The process of dividing a customer base into groups with similar characteristics and needs.
  • Customer Journey

    The series of interactions and touchpoints that a customer has with a company throughout their lifecycle.
  • Customer Centric

    An approach that places the customer at the center of all business decisions and strategies.
  • CRM - Customer Relationship Management

    Software and practices used to manage interactions with customers and prospects.
  • Content Marketing

    A marketing strategy that involves creating and distributing valuable content to attract and engage an audience.
  • Community Manager

    A person responsible for building and managing an online community or social media presence for a brand.
  • Codeless

    Refers to software development tools or platforms that allow users to create applications without writing code.
  • Churn

    The rate at which customers stop using a product or service, often expressed as a percentage.
  • CAC – Customer Acquisition Cost

    The cost incurred to acquire a new customer, including marketing and sales expenses.
  • Business Development

    Activities aimed at identifying and creating opportunities for a company to grow and expand.
  • Burn Rate

    The rate at which a startup or company is spending its capital, often expressed as a monthly expenditure.
  • Blockchain

    A decentralized and distributed ledger technology used for secure and transparent record-keeping.
  • Beta

    A stage of software or product development where a limited version is made available for testing by a select group of users.
  • Average Ticket

    The average amount of money a company receives from each customer or transaction.
  • Augmented Reality

    A technology that overlays digital information or virtual elements on the real-world environment.
  • Artificial Intelligence

    The simulation of human intelligence in machines, enabling them to perform tasks that typically require human intelligence.
  • Angel Investor

    An individual who provides capital to startups in exchange for equity ownership.
  • AI Developer

    A professional who specializes in creating and implementing artificial intelligence algorithms and models.
  • Agile Development

    An iterative and flexible software development approach that emphasizes collaboration and adaptability.
  • A/B Testing

    A method of comparing two versions of a webpage or product to determine which one performs better.
  • 3D Printing

    A manufacturing technique that creates three-dimensional objects by adding material layer by layer.